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Hoyer - Electric Motors for Industry
Hoyer is a leading supplier of electric motors, delivering high-quality and innovative solutions worldwide for over 50 years, built on solid craftsmanship and modern technology.
Task:
Communication and design for the launch of Hoyer's new identity.
Solution:
A new design was introduced during the launch event and anniversary celebration, both internally and externally. The launch included advertisements, social media materials, banners, a custom runner for the event, a backdrop, large vases with yellow flowers matching the new logo color, and window decorations featuring the tagline: "Together we outsmart the ordinary."
Results:
The design generated significant attention both internally and externally, with the design and event receiving high praise from attendees. The foundation is now set for the international implementation of the new identity.




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